UrbanHub Smart Transport Platform

UrbanHub Link

Automate your data and improve integrations with Link, our API offering.

Powering 130m+ passenger journeys a year

Link takes your transport further

Take your transport further with our open, modern API. Export and import data to and from third parties, via our centralised UrbanHub platform for enhanced service management and reporting. Integrate your single sign-on solution, or export your data to a back office such as EPM. Link is continually evolving and being upgraded as new connections are made.

Ready to give it a go?

urbanhub link open api

Why Choose Link

data exports

Rapid Data Exports and Integrations


With quick data exports and integrations, including EPM back office and OAuth Connect Single Sign-On, operational analysis has never been easier. Easily identify problem areas by combining your retail, occupancy and efficiency data with external feeds. Now you can get a better view of your entire service.

central hub link

One Central Hub


Save time spent hopping back and forth between disparate systems.
With Link you can integrate an Open API that allows you to export your data to other systems and platforms, so you have a central hub for your data.

link citizens and passengers

Endless Linked Possibilities


Connect citizens and passengers across multiple modes and operators, accounts to concessionary travel schemes, student or business login systems. The possibilities really are endless when it comes to enhancing your processes and reporting.


Mobile ticketing Newport

The platform offers a modern, easy-to-use and reliable mobile travel app to our passengers. The launch of the app follows the implementation of contactless payments and will bring additional convenience and flexibility to bus travel […] I am hopeful that it will encourage more people to give the bus a try and make the switch.

— Scott Pearson, Managing Director at Newport Bus

Try it now

Whether you’re looking for a product demo, press contact, more information, or just a chat, our team is always here to help.

They trust us